Technology is transforming weight management strategies, with digital health, mobile apps & AI in obesity management offering personalized solutions for weight loss and behavior change. Mobile applications provide real-time tracking of food intake, physical activity, and weight trends, helping users stay accountable. Artificial intelligence enhances these platforms by analyzing behavioral patterns and delivering tailored recommendations based on user data. Wearable fitness devices further integrate AI-driven feedback, promoting sustained engagement in health interventions. Virtual coaching and telemedicine expand access to obesity care, particularly in underserved regions. While digital tools improve self-monitoring and motivation, concerns about data privacy and long-term adherence remain. The integration of AI-driven health technologies into clinical practice presents an opportunity for more individualized and scalable obesity management solutions.