Biography:
Charles Bernard is the Founder and CEO of Criteria for Success, Inc., a sales growth and management consulting company located in the heart of Manhattan. At Criteria for Success, Charles bridges the gap between a CEO's vision and what's possible for their company. Charles is an accomplished speaker that has trained thousands of CEOs, Sales Managers, and Salespeople on the art of business relationships, growing revenue, and overcoming challenges. With over 20 years of experience in direct sales, sales management, recruiting, and training - Charles is a subject-matter expert with a knack for troubleshooting. As a Senior Account Executive for General Electric, he was the top revenue producer in his division. He founded the IBM DB2 software development consulting firm, Atlantis Vision Ltd, and later was a partner and Executive Director of Sales for one of New York's first systems integrators, NETLAN, Inc. Charles discusses “new school” thinking around an organization’s revenue generation practices, including addressing leadership, execution, and performance concerns. He not only welcomes but encourages active participation from his audience when delivering his talks. Charles has lived all over the world. He was born in Madrid, Spain and was educated in Surrey, England. Currently, Charles resides in New York City where he is authoring his first book, “Enabling Buying in a World of Selling".
How to align stakeholders and accelerate obesity outcomes by enabling buy-in